How to Add a Pinterest Widget to Your WordPress Blog

Have you ever tried something you thought might be tricky, and were pleasantly surprised when it actually worked? It happened to me a short time ago. I was reading through a list of ways to optimize and make the most of Pinterest for my blog. I had done everything on the list except one thing. A Pinterest widget needed to be added to my sidebar, and I had no idea how to get it done. I noodled around, read through some tutorials, then gave it a try. Here’s what I learned.

Pinterest Gives a Terrific Boost to Blog Traffic

It’s no secret that Pinterest sends the most traffic to this blog. To increase my Pinterest visibility even more, I decided to add a Pinterest widget in the blog sidebar. The widget is interactive, and can be scrolled through. If you’re viewing this with a phone, the widget is down below the blog post. If you are viewing this post on a computer, just take a look at the top of the side bar on the right-hand side. Pretty cool, right? The pins I saved to my Pinterest account most recently are shown. If you promote your blog posts on Pinterest like I do, you will definitely want to try this. It’s easy! Here’s how to add a Pinterest widget to your WordPress blog to increase Pinterest engagement.

How to Add a Pinterest Widget to a WordPress Blog

What in the World is a Widget?

A widget is kind of like a mini-application which links to another program. In this case, the Pinterest widget links directly to Pinterest. Here are the simple steps to installing one. Before you begin, you need to know this works best on a laptop. You should also have your WordPress editor open.

Go to the Widget Builder on the Pinterest Developers Site

On the Pinterest Developers page, go to the Widget Builder. Here’s a direct link: Pinterest Widget Builder. I’m not sure why, but on my laptop, the page display for this site is very tiny.

Follow These Steps in Pinterest Widget Builder (Option 1)

This first option is for those who do not yet have a featured board containing just their own pins. Perhaps you are just starting out on Pinterest and don’t have enough of your own content to fill a board. In that case, you will want to follow this option.

  1. Once you are on the Widget Builder, select the Profile option.
  2. Scroll down and enter your Pinterest URL in the box. You should see your Pinterest profile pop up in the preview window below.
  3. Select Square from the Size drop down menu.
  4. Scroll down and copy the html code from the Widget Builder.

How to Add a Pinterest Widget to a WordPress Blog Widget Builder

Follow These Steps in Pinterest Widget Builder (Option 2)

This second option is for those who do have a featured board containing just their own pins. This is the ideal option, because you don’t want people clicking on content made by others. As long as you have a board containing your own pins exclusively, this is the option for you. There are only slight differences in the first two steps.

  1. Once you are on the Widget Builder, select the Board option.
  2. Scroll down and enter the URL of the board you want to use in the box. You should see the board pop up in the preview window below.
  3. Select Square from the Size drop down menu.
  4. Scroll down and copy the html code from the Widget Builder.

How to Add a Pinterest Widget to a WordPress Blog Widget Builder Board Option

Follow These Steps in Your WordPress Editor Appearance (Both Options)

Once you have completed one of the options above and have gotten the html code and script code in the windows, proceed to this part of the process.

  1. In the left-hand menu in WordPress, go to Appearance>Widgets
  2. Drag a Custom HTML widget over to the Sidebar.
  3. Paste the code you copied from the Widget Builder into the Custom HTML widget and Save.

How to Add a Pinterest Widget to a WordPress Blog Appearance and Widget Menu

Follow These Steps in Your WordPress Editor Settings

  1. Briefly return to the Pinterest Widget Builder and copy the script code from the bottom window.
  2. In the left-hand menu in WordPress, go to Settings>Header Scripts box, if you have one.
  3. IMPORTANT: If your WordPress theme is like mine and does not have a Header Scripts box, you can install the Insert Headers and Footers plugin to allow you to paste custom scripts code into a header or footer. Here’s the link to the plugin, if you need it: Insert Headers and Footers plugin
  4. Paste the scripts code you copied into the Scripts in Header box and Save. If you have other lines of script already in the box, make sure you put this new script on a new line.

How to Add a Pinterest Widget to a WordPress Blog Insert Header Script

Prepare to be Amazed

I almost fell over in shock when I realized I had just successfully added a Pinterest widget to my blog and it worked! I tested it out in the web browser on my phone and my computer. Hooray!

How to Add a Pinterest Widget to a WordPress Blog Widget in Sidebar

Need Some More Pinterest Support to Increase Engagement?

If you use Pinterest to promote your blog or business, I have a Facebook group just for that purpose. It’s called Blogging Well with Pinterest. We have daily share threads, tips and advice. It’s a very supportive community of bloggers and entrepreneurs looking for ways to boost their Pinterest game. It would be great to have you join in!

 Blogging Well With Pinterest cover

How About You?

Do you have a favorite free technology tool you like to use? A favorite meeting tool? I’m always on the lookout for ways to make online communications more convenient, and I enjoy learning about innovative ways to interact. If you are a fan of technology tools, you might like to read my review of Visme Complete, a terrific tool for creating infographics, or my post about the free Zoom Meeting tool. You might also like my eBook containing information about some excellent free media tools for bloggers.

ebook 10 fun free blog tools

It’s free to subscribers, along with many other resources for bloggers and teachers. Thank you for taking the time to visit my site today. Have a wonderful week!

Fluxing Well circle brand photo

20 thoughts on “How to Add a Pinterest Widget to Your WordPress Blog”

  1. Very helpful tutorial, I have it on my blog and I love how cool it looks

    Reply
  2. Thanks thisvis very useful cause im struggling to add pinterest to my WordPress blog

    Reply
  3. This is so helpful, thank you! I need to learn about Pinterest and have felt overwhelmed about where to start. I will definitely refer back to your post for step-by-step guidance. Your visuals are great & the instructions are easy to understand. I have a lot more confidence I can do this to help grow my blog.

    Reply
    • Kathy,

      I’m glad you found the post helpful. For more Pinterest tips, the Blogging Well with Pinterest group board on Facebook is there if you are interested in joining. Thanks for commenting!

      Lisa

      Reply
  4. Hi Lisa, this is fantastic instructions and directions! Thank you. I’m going to actually try and do this but I admit I don’t have a lot of confidence in myself! Has this helped with boosting your numbers? Just curious. Thanks for the detailed, step by step, explanation. Here I go…

    Reply
    • Cheryl,

      My Pinterest follower list is gradually growing, but I don’t know if it’s from the widget or not. I wish there were a way to tell. My growth has not taken a big jump or anything, just stayed steady. Good luck, and if you have trouble, please feel free to reach out. Thanks for taking the time to have a look!

      Lisa

      Reply
  5. That’s pretty cool, thank you. I hadn’t seen this widget before but it would definitely make me click on it.

    Reply
    • Lisa,

      Cool name! I’m glad you discovered something new, and thank you for the helpful feedback. I’m glad to know you would click on it if you had never seen it before. Thanks for the affirmation!

      Lisa

      Reply
  6. Great tip! I’ve been revamping my sidebar and menus on my blog lately and I think I might add this!

    Reply
    • Meagan,

      I’m glad the timing is right for you. I’d love to know how it goes. Thanks for commenting, and have a super week!

      Lisa

      Reply
  7. Thanks for the detailed description.

    Reply
    • Linda,

      I’m glad it made sense. Thanks for commenting!

      Lisa

      Reply
  8. Thank you, Lisa! I’ll definitely give this a try today. Love how you make it so easy with your breakdown– I think I can actually do it 😉

    Reply
    • Ana,

      I hope you have the time to try it, and please feel free to reach out if you run into any problems. Thanks for your kind words!

      Lisa

      Reply
  9. Very helpful tutorial! I have done it on my blog. It’s super cool and looks great. You have explained it in real details. This will help many. Thank You!

    Reply
    • Nilakshi,

      Wow! Did you add it just today after reading this post? I’m so glad you found it helpful. I’ll look for it next time I visit your website.

      Lisa

      Reply
  10. This is a very useful tutorial for beginners! It’s great to have a Pinterest widget, it can help with blog traffic!

    Reply
    • Marina,

      That is my hope, that it will increase both Pinterest followers and blog traffic. I appreciate your affirming words!

      Lisa

      Reply

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