Have you been wondering how to increase your monthly Pinterest viewers without spending any money on a Pinterest scheduling service? I’d like to share something that worked well for me. I’ve been engaging in this strategy for about three months now, and my Pinterest viewership continues to grow. Now, some people scoff at the monthly viewers number, claiming it is just a vanity number for looks. However, despite the doubters, the monthly viewers are significant for one important reason. Each person who views a Pinterest pin is a potential visitor to your webpage.
For those of you who are familiar with my blog, you know that I am frugal and don’t spend a lot of money to keep my blog going. That’s why I’m so excited to share this method with you. I really did increase my Pinterest monthly viewers by a huge amount without spending a penny on a scheduler. If this sounds good to you, friends, keep reading!
***Disclaimer: This post contains affiliate links, which means I earn some compensation from qualifying purchases at no additional cost to you.***
Joining Pinterest Group Boards to Increase Pinterest Monthly Viewers
I had read in various blog posts about the importance of joining Pinterest group boards, but I wasn’t sure which group boards to request to join. There were other blog posts about the best Pinterest group boards, but I wasn’t confident about being accepted into any of those boards. As of about three months ago, I only had a couple hundred Pinterest followers and had less than 50K monthly viewers. How would I find groups that accepted my requests to join?
How I Found Groups to Join
I decided to check the Pinterest accounts of some blogging friends. Checking the friends who had boards similar to mine, I found that some of my blogging friends had already joined some group boards. I looked through the group boards I found, and chose a few to send requests to.
Choosing Groups to Receive My Requests
When I found a group that accepted pins that fit with my blog topics, I checked the number of collaborators and the number of followers of the board. Wanting to be thorough, I visited the Pinterest page of the group owner and read the posted profile. I looked for groups with between 25 and 50 collaborators. I also checked the number of followers of the board. An ideal board for me had about 1,000 followers. Some boards had fewer followers, but I was eager to get started, so I applied to those as well. Some group board owners required email requests, others just had a “Request to Join” button at the top of the board. I sent out about five requests, and waited for responses. Here’s a quick example of an email message you could send to a board owner:
Dear (insert name of board owner),
I was wondering if you’re accepting new collaborators for your group board Blogging Well. I have many relevant pins that would be very useful to the followers of that board and I would love to share them! Here is a link to my Pinterest profile, (insert your link, for example, mine is http://www.pinterest.com/fluxingwell) and here is my blog URL, (insert your blog’s web address). Thank you for your consideration.
Hint: If you are using a laptop or desktop, you can find the link to a board just by copying the link from the top address bar.
If you are using a phone, you can find the link to the board by hovering over the board and selecting the link icon.
Group boards are especially useful to people who are brand new to Pinterest or blogging and don’t have many pins to share. Once a person has created more pins and written more blog posts, group boards become less important. Ideally, a person’s best-performing boards should be the person’s own boards.
Frequency of Pins to Increase Pinterest Monthly Viewers
After I was accepted into a few group boards, I began pinning to each. Some of the group boards have very specific guidelines about how frequently to pin. Most just request that for every pin you post, you share a pin created by another collaborator on the group board. At first, I usually just posted a pin every time I created a new pin, which was about twice a week. I also shared pins I found that fit with the group board’s topic. I tried to be very careful about sharing someone else’s pin for each pin I posted.
Every Cloud Has a Silver Lining
About a month into my experiment with group boards, I experienced a minor setback. I changed the format of my URL (web address) links to my blog posts. Suddenly, the links in my pins led nowhere! I had to edit all of my old pins to reflect the new URL.
Fortunately, I have a board just for the pins I’ve created, called “Best of Fluxing Well“. I edited all of the pins on that board, then realized I would have to visit each of the group boards and edit those old pins as well. I soon realized what a difficult task that would be. My solution? I just ended up pinning the updated pins to the group boards. Guess what? Pinning the updated pins helped increase my monthly viewers even more. Pinterest loves fresh pins, even if the linked content is older. I tried to go through and pin one updated pin to each group board every day I didn’t have a brand new pin to share.
Not Explosive, but Consistent Blog Traffic
When I checked my blog traffic statistics, I noticed steady, not explosive, growth. My blog traffic also became more consistent. For example, on the days I would publish a new blog post, my traffic would increase. Traffic would maybe stay steady for one day after the new post but then would drop off. Since I post about twice a week, I was seeing my blog traffic drop at least twice a week. Since I began using this manual pinning strategy, my blog traffic has remained more consistent between posts. I think this is because I have been pinning the older, updated pins linked to my blog posts on the days when I don’t share a pin to a new blog post. That drives traffic to my blog on those days that used to be my “down” days.
Ongoing Strategy to Increase Pinterest Monthly Viewers
I now belong to about 25 group boards. I try to add a pin of my own to each board every day. Of course, I also share the pins of others. I estimate that for every 7-10 pins I pin to my own boards from others, I pin one of my own on a set of group boards. Then from each group board, I share a pin someone else has posted. I use alphabetical order to help me keep track, and pin to about four group boards each pinning session. For example, I pin to and share from all of the boards that start with the word Blog in one session. Then, during my next 5-minute pinning session, in addition to the pins I find for my own boards, I pin to and share from all of the boards that start with the word Bloggers.
**Update: I’ve now been using Pinterest for over a year. Gradually, I’m decreasing the number of group boards I actively participate in. I pin mainly to my own boards now, and I pin about 70% of my own pins to 30% of others. I can do that because I have more content and have created more pins. If you have been using Pinterest for more than a few months, you may want to consider archiving some group boards. Creating more boards of my own has worked well for me recently.
A Quick Checklist and a Group to Start With
I packed a lot of information into this post. To avoid overwhelming you with the steps to this strategy, I made a handy checklist.
Click on the image for the free printable list.
Would you like to have the opportunity to share your pins and learn more Pinterest strategies? Join my Facebook group, Blogging Well with Pinterest. Once you join, you will also be able to join my Blogging Well group board on Pinterest.
Taking a Pinterest Class
One other thing that helped boost my Pinterest game was a class called Pinterest Ninja. Yes, this is an affiliate link. I wouldn’t have included it in this post if I didn’t believe it to be effective. This reasonably-priced class upped my Pinterest skills immensely. Whether you are just starting out on Pinterest or have been working away at it for a while, there will be useful and valuable strategies for you to put into action right away.
Another excellent class which helped boost my Pinterest strategy and sent tons of visitors to my blog was the class Pins Made Happy. If you struggle with designing pins for Pinterest which get clicks, this class is for you. It’s a great deal, and with my special discount code of LISA10, you will save 10% off of the already low price. Since taking this course, my Pinterest click-through rate has increased dramatically.
Do I Still Pin Manually?
Now, after using Pinterest for a while, I’ve adjusted my strategy. That’s one of the great things about Pinterest. There is always room for experimentation. Here’s what happened to cause me to change my approach. I had to go on vacation to a place which had no internet access and didn’t want to lose my Pinterest momentum. I did end up subscribing to Tailwind. During my free trial it posted for me while I was unable to log on. If you would like a free trial to give Tailwind a test drive, here’s a link so you can test out Tailwind for free.
I still pin manually, but now, when I am at work during the day and can’t pin to Pinterest, my account stays fresh and updated with new pins. Is the strategy working? Check out my current Pinterest profile to see the results! Here’s the important thing, though: I would not have changed the way I started out with Pinterest and using a manual pinning strategy. Manual pinning without a scheduler worked well for me for quite a long time. I still use manual pinning every day.
What Has Worked Well For You?
I am always learning and always getting new ideas from people. Do you have favorite Pinterest strategies? One reason I love Pinterest so much is it provides excellent opportunities for experimenting with new graphic design techniques. If you like what you’ve read today, you might also enjoy reading about my previous post, Creating Evergreen Pins for Pinterest. Interested in some free Pinterest background templates? Consider subscribing to Fluxing Well, where I offer multiple freebies for bloggers on my Resources page. Have a wonderful week, and may your pinning strategies work well for you!